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Ever wonder what your customers are really thinking about your company?  How many others have had the same exact experience?

When someone calls your office or interacts with your sales team or a member of your staff, they are forming an opinion of your company.  It is that opinion that either reinforces the reason they do business with you, or - the reason they defect to another supplier.

Are you consistently delivering a positive customer experience with every interaction?  Does every single pers...


Everyone remembers the famous line from Tommy Boy as when Big Tom Callahan says:


"In auto parts, you're either growing or you're dying.  There ain't no third direction."


It is the same in the print industry.  Companies are either hot and growing or they are cold and dying.  Which direction is your company going?


Unless you're taking a customer-driven approach, the odds of growth are not in your favor.  Take a fresh, proven approach to capture your growth opportunity.


The Net Promoter® Scor...

All indications are that 2016 will be a strong year for Mergers and Acquisitions.  Last week, I had a chance to spend time with Investment Banker, Mark Herbick. 


Mark defines Business Optimization as “the process of making a business as efficient, effective, and profitable as possible”. 


In the world of M & A, the more optimally you present your business the more value your company has, increasing your opportunity to attract the right pool of buyers at a higher M & A valuation.



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Getting your Net Promoter Score isn’t the end goal

August 14, 2018

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February 1, 2019

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